Post from WordPress or Ghost
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A WordPress or Ghost Blog automation shares each new article from your blog on your social channels. You paste your site's normal address; Robopost finds the feed.
You need: your blog's address, a feed that is publicly reachable, and at least one connected channel.
Note
This reads articles from your blog. To publish posts to a WordPress site, connect it as a channel instead: see Connect WordPress.
Set up a WordPress automation
- Click Posts → Automations (open it), then New Automation.
- Enter an Automation name and choose WordPress in Automation Type.
- In URL, paste your site's address, for example
https://your-site.com. Robopost reads the feed at that address plus/feed(https://your-site.com/feed). If you paste the feed address itself, that works too. - Choose how the text is written: a Post Template or Let AI generate the post text.
- Choose the image, Post To and For Channels, then click Create Automation.
Set up a Ghost automation
Follow the same steps with Ghost Blog as the Automation Type. In URL, paste your Ghost site's address,
for example https://your-site.com or https://your-blog.ghost.io. Robopost reads the feed at that address plus
/rss.
Which settings can I use?
WordPress and Ghost automations have the same settings as an RSS automation. The ones you'll use most:
- The post template, with
{title},{description}and{link}. - AI captions with hashtags, emojis, tone and a custom prompt.
- The image: the article's main image (usually its featured image) by default, an image picked by CSS class, or an AI image.
- Links on X and Smart Filtering.
What do the posts look like?
Each new blog post becomes one social post: your template or AI caption, a link to the article and the article's main image. Facebook, LinkedIn, Threads and the other networks get the full text, X and Bluesky get a shortened version when AI writes the caption, and Google Business Profile gets a Learn more button to the article.
Tip
Want to republish your WordPress articles on a second WordPress site? Add that site as a channel in For Channels and switch on Let AI generate the post text: Robopost writes a full article with its own title for it.
Troubleshoot a blog automation
"Please check your URL". Open the feed in your browser: https://your-site.com/feed for WordPress,
https://your-site.com/rss for Ghost. If it doesn't open, a plugin, a maintenance page or a login wall may be hiding
it. Fix that first, then create the automation again.
The blog lives in a folder. If your blog is at https://your-site.com/blog, paste that address. If Robopost still
can't find the feed, use an RSS Feed automation with the exact feed address instead.
Nothing happens after I publish. Robopost checks about every 10 minutes and only sees articles once they appear in the public feed. For more checks, see Why isn't my automation posting?